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Image consultants, as the name suggests, work with clients across many industries to help cultivate their personal or professional image.
But here’s something you didn’t know.
People often assume that Image Consulting is a brand-new field. But, as a matter of fact, Image Consulting has been in fashion since the 1970s!
In India, Image Consulting as an industry started a mere 8 years back.
Earlier, it used to be VIPs such as actors, politicians, models and celebrities who were the most likely to hire an image consultant to improve their professional image. But today, many professionals, and entrepreneurs are interested in boosting their brand image. Thus, not only enhancing their confidence but also improving their communication skills.
Image Consultants do not limit their work to helping clients enhance or upgrade their physical appearance. They also help clients develop interpersonal skills to boost confidence and present the best possible versions of themselves.
As an image consultant, you can provide targeted consultations on the following aspects of personal attire -
But can you learn Image Consulting?
Does it require a degree?
Can anyone become an Image Consultant?
Let’s find out!
To study Image Consulting, there are very limited course and college options that are available. Since Image Consulting does not require a technical degree, and a person with any educational background can pursue it, majorly certificate programs are available.
Duration: 1 - 2 Years
Fee per course/annum: Rs.1 - Rs.2 Lakh Per Annum
Duration: 6 months - 1 Year
Fee per course/annum: Rs.4 Lakh to 5 Lakh Per Annum
Duration: 6 Months
Fee per course/annum: Rs.50,000 - Rs.1 Lakh
Most corporate firms in India and abroad have a way for employees to dress and present themselves.
Imagine you walking into a corporate office with a T-shirt, Jeans, and flip flops!
Corporate trainers are hired by companies to train employees in soft skills that are required to thrive in the workplace resulting in better productivity and performance.
Some of these skills include -
The demand for corporate trainers has risen due to which all companies are looking to have an edge over their competition.
Fashion Stylist/ Wardrobe Stylist
Fashion Styling is another highly sought-after career prospect in Image Consulting.
If you are great sense of styling and an interest in fashion, you can opt to become a fashion stylist for a certain person, group or a company.
Also known as Wardrobe Stylists, you will be able to consult clients for shows, videos, commercials, movies, and official photoshoots. From photographers, to directors, to fashion designers, hair and makeup stylists, you will collaborate with them all to create the best-suited look for your clients.
Fashion Stylists who especially assist, curate, and accessorize styles of celebrities are known as Celebrity Stylists. Apart from finding freelance, fashion stylists are often hired by fashion labels, advertising agencies, and media houses for assisting in terms of wardrobe requirements as per the relevant themes.
Personal Shopper
Remember Rachel (Jennifer Anistone) in FRIENDS? She used to work as a Personal Stylist!
If you have an interest in curating fashion and outfits, then becoming a Personal Shopper is the right choice after completing your Image Consulting program.
A personal shopper helps their clients to shop for the right clothing and accessories as per the requirement. They work as personal stylists of individuals and hence curate as well as update their wardrobe by shopping on their behalf.
Various boutiques, department stores, clothing brand outlets also hire personal shoppers to assist customers with their personal styling requirements. You may also work as a freelance personal shopper and help clients shop online for the right clothes and accessories.
Personal Brand Strategist and Public Relations
Branding has become a crucial element of marketing for all businesses. But personal branding is yet another area where the demand for a personal brand strategist or consultant is very high.
This poses exceptional opportunities for Image Consultants and trainers to venture into personal branding. As a Brand Strategist, you get to help your clients establish their authentic personal brand. You work along with individual clients or a group to help them achieve their marketing goals by building credibility.
By curating their overall image, you help clients to reach their target audience and build the trust to generate business opportunities by establishing them as subject matter experts.
Existing Image Consultants/Fashion Stylists
With the increased awareness of the need to manage one’s image, there is a boom in the image consulting business and there are many image consultants and fashion stylists who have set up shops. They will look to hire fresh image consultants to assist them in dealing with the clients and there lies a huge opportunity for people who have just started in this profession or who aspire to become an image consultant.
Fashion design is an area of art & design which uses design and natural beauty to enhance the quality and aesthetics of clothing and acc...Read More
The Golden Globe Awards, the Cannes film festival, the New York Fashion Week – are some of the biggest, most eagerly awaited events every ...Read More
When it comes to the salary of an Image Consultant, it solely depends on your experience. The average salary of an Image Consultant is Rs.4 lakh per year. However, with a longer experience of work, you can earn up to Rs.15 lakh per year.
1980 John Molloy’s book - ‘Dress for Success’ launches. Makes way for image consulting.
1990 ‘Business Casuals’ came into popularity changing dressing style amongst workforce.
2010 90% of India needs Image Management, making this among the popular, yet offbeat careers.
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